Wholesale was once a strategic afterthought, but it is now a critical enabler. Next-generation wholesalers focus on three growth vectors: sovereignty, agentic AI and digital experience. Sovereign wholesale profits from regulated demand for local network and compute infrastructure, scaling up the need for high performance edge nodes, and scrutiny of physical network underlay.
AI is both a growth catalyst and tool: more backbone traffic is AI enhanced and generated by machines at speeds beyond human oversight. Agentic wholesale includes AI-powered platforms and services like network-as-a-service (NaaS) and network APIs designed for autonomous machine data flows. Not least, experiential wholesale exploits both human willingness (among consumers and businesses) to pay for superior digital experiences, reinventing neutral host and mobile virtual network operator (MVNO) concepts.